Starfruit
Hotels events and performances
Events
Entertainment
Branding
![Picture of people with raised hands at an event](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d3487a849b854a83b3e42_starfruit%20hero.webp)
1
months
month
TEAM
![](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d348b328acf3f7aa0b098_star-team.webp)
Starfruit Entertainment specializes in arranging performances at top-tier luxury hotels
Industry
Entertainment/Events
Headquarter
Cayman Islands
Scope
Branding
![Wall sign image with the Starfruit logo](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d34a56f0ccb497d9c998f_large.webp)
![Starfruit business cards design](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d34af6c1c80e16117db33_1%20(2).webp)
![](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d34b1a7ba2062976213f4_2%20(2).webp)
Challenge
Starfruit sought a dependable partner to revamp their image through a fresh branding design from scratch
The primary challenge lay in devising a universal concept that could seamlessly encompass their diverse range of performances, spanning from classical to electronic music shows.
![Starfruit billboard design promoting an event](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d34c1bb1199b5bd951359_inter-star.webp)
website
Idea
We suggested a simple symbol accompanied by minimalist yet stylish typography
We chose to utilize a star symbol that references the company's name, seamlessly blended with a spotlight shape, resulting in a logo that is both easily recognizable and visually engaging.
![Starfruit billboard design promoting an event](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d385ed335df8b3a737cfb_bottom%20(2)%20(3).webp)
![](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d3875f7c2dc5affcfd99f_top.webp)
![Starfruit business cards design](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d3875f7c2dc5affcfd99f_top.webp)
Process
Discovery
Brief
Competitor Analysis
Wireframes
No items found.
Design
Logotype
Stationery
Brandbook
Marketing Assets
Design system
Webflow development
![Starfruit letterhead design](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d3886a849b854a83f5f39_Mask%20group.webp)
![Map with client’s location](https://cdn.prod.website-files.com/636a2643830f4d35ab935624/651d388b99e35ce9aa33a157_map.webp)
Very efficient and smooth service. We highly recommend visux. We will definitely work with them again in the future
![Clutch](https://cdn.prod.website-files.com/636a2643830f4dc3b9935614/651c13a502ab38a7e0c9f61d_cs-clutch-logo.webp)
5.0