Localcoin: Canada's

Localcoin: Canada's largest Bitcoin ATM network

largest

Bitcoin ATM network

Trusted by over 140,000 customers, making Localcoin an integral part of the global crypto space.

Crypto

Crypto

ATM

ATM

Bitcoin

Bitcoin

LocalCoin Project Visux
LocalCoin Project Visux
LocalCoin Project Visux

1000+

1000+

ATMs nationwide

140+

140+

Designed screens

11+

11+

Months of ongoing cooperation

1000+

ATMs
nationwide

140+

Designed

screens

11+

Months of

cooperation

Overview

Crypto can be confusing. All that technical jargon, complex processes, and security talk? It scares people away. But not Localcoin's customers.

Crypto can be confusing. All that technical jargon, complex processes, and security talk? It scares people away. But not Localcoin's customers.

Crypto can be confusing. All that technical jargon, complex processes, and security talk?
It scares people away. But not Localcoin's customers.

They've built Canada's largest Bitcoin ATM network with over 1,000 machines, making crypto accessible to more than 140,000 people.

Localcoin approached us in June 2023 with a challenge: update their digital presence to match their physical success. We teamed up to create simple experiences across their website and services as they expanded from Canada to Australia and New Zealand.

They've built Canada's largest Bitcoin ATM network with over 1,000 machines, making crypto accessible to more than 140,000 people.

Localcoin approached us in June 2023 with a challenge: update their digital presence to match their physical success. We teamed up to create simple experiences across their website and services as they expanded from Canada to Australia and New Zealand.

Industry

Industry

Cryptocurrency / Finance / Bitcoin ATM

Cryptocurrency / Finance / Bitcoin ATM

Market

Market

Canada / Australia / New Zealand

Canada / Australia / New Zealand

Deliverables

Deliverables

Website / Marketing assets

Website / Marketing assets

Problem

Localcoin's digital presence wasn't keeping up with their physical success.

Localcoin's digital presence wasn't keeping up with their physical success.

Revenue loss: customer confusion = abandoned transactions

Revenue loss: customer confusion = abandoned transactions

Operational cost: users required team’s support constantly

Operational cost: users required team’s support constantly

Market position: digital experience lagged behind rivals

Market position: digital experience lagged behind rivals

Growth created pressure for a stronger digital presence

Growth created pressure for a stronger digital presence

LocalCoin Website Details
LocalCoin Visuals
Localcoin Visuals

Solution

We rebuilt Localcoin's entire digital ecosystem. This meant a complete website redesign, streamlined service flows for E-Transfer and Pre-Sell options, and a unified design system that works across all markets.

We rebuilt Localcoin's entire digital ecosystem. This meant a complete website redesign, streamlined service flows for E-Transfer and Pre-Sell options, and a unified design system that works across all markets.

01

Clean, professional design that makes finding ATMs and starting transactions effortless

Clean, professional design that makes finding ATMs and starting transactions effortless

Clean, professional design that makes finding ATMs and starting transactions effortless

02

Redesigned E-Transfer and Pre-Sell flows with transparent steps and fees

Redesigned E-Transfer and Pre-Sell flows with transparent steps and fees

Redesigned E-Transfer and Pre-Sell flows with transparent steps and fees

03

Purpose-built mobile experiences with simplified navigation and optimized forms

Purpose-built mobile experiences with simplified navigation and optimized forms

Purpose-built mobile experiences with simplified navigation and optimized forms

04

Comprehensive toolkit for consistent implementation across all platforms

Comprehensive toolkit for consistent implementation across all platforms

Comprehensive toolkit for consistent implementation across all platforms

Process

01

Discovery

Workshops

Customer Journey Mapping

Competitor Analysis

02

Wireframes

Wireframing

Prototyping

03

Design

Moodboards

UI Exploration

Final layouts

Design system

Localcoin Website design

Timeline

Project duration

Project duration

11+

11+

Months

It was ongoing relationship with multiple phases that evolved from initial website design to additional service flows and international adaptations.

It was ongoing relationship with multiple phases that evolved from initial website design to additional service flows and international adaptations.

Discovery

Wireframes

Design

Design System

Localcoin Details Screenshot

Result

We delivered a complete digital ecosystem that matched Localcoin's physical success.

We delivered a complete digital ecosystem that matched Localcoin's physical success.

Seamless transactions: Intuitive experience for all users regardless of crypto knowledge

Seamless transactions: Intuitive experience for all users regardless of crypto knowledge

Elevated brand: Website now reflects Localcoin's market leadership

Elevated brand: Website now reflects Localcoin's market leadership

Reduced support needs: Streamlined flows and clear guidance minimize confusion

Reduced support needs: Streamlined flows and clear guidance minimize confusion

Implementation consistency: Unified design system ensures cohesive experience

Implementation consistency: Unified design system ensures cohesive experience

Mobile accessibility: Services now fully available on any device

Mobile accessibility: Services now fully available on any device

Localcoin Design

Testimonial

“I'm impressed by their ability

to execute and be flexible”.

“I'm impressed by their ability

to execute and be flexible”.

expertise

driven by

,proven

by numbers

Results

4.0

Rating on Clutch

18

Years in the industry

345+

mln raised funds

  • 5.0

    They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.

    Julie Lee

    Injective

  • 5.0

    The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.

    Janina Vinklere

    Ficas

  • 5.0

    Visux provided quick iterations based on users' feedback and communicated very well.
    They understood the project's needs and were able to translate them into deliverables that exceeded expectations.

    Maxim Shen

    Mosaic Markets / AntiCapital

  • 5.0

    Their responsiveness, world-class design skills, and ease 

of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.

    Michał Sadowski

    Brand24

  • 5.0

    Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.

    Ethan Siegel

    GenHealth.ai

  • 5.0

    The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.

    Anjany Sekuboyina

    Bonescreen

  • 5.0

    Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.

    Damien Pucheu

    Exorde Labs

  • 5.0

    The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.

    Tiffany Brown

    Reali Supply

  • 5.0

    The agency worked perfectly

with our team in order to execute the new design.

Outcome was 50% better time on the app.

    Alex Circei

    Waydev

  • 5.0

    It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.

    Henry Popiolek

    Staze

  • 5.0

    Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.

    Kees van den Bos

    Consent Stack

  • 5.0

    The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.

    Jes Kirkwood

    Citeworthy

expertise,

driven by

proven by numbers

Results

5.0

Rating on

Clutch

18

Years in the

industry

345+

mln raised

funds

  • 5.0

    They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.

    Julie Lee

    Injective

  • 5.0

    The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.

    Janina Vinklere

    Ficas

  • 5.0

    Visux provided quick iterations based on users' feedback and communicated very well.
    They understood the project's needs and were able to translate them into deliverables that exceeded expectations.

    Maxim Shen

    Mosaic Markets / AntiCapital

  • 5.0

    Their responsiveness, world-class design skills, and ease 

of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.

    Michał Sadowski

    Brand24

  • 5.0

    Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.

    Ethan Siegel

    GenHealth.ai

  • 5.0

    The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.

    Anjany Sekuboyina

    Bonescreen

  • 5.0

    Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.

    Damien Pucheu

    Exorde Labs

  • 5.0

    The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.

    Tiffany Brown

    Reali Supply

  • 5.0

    The agency worked perfectly

with our team in order to execute the new design.

Outcome was 50% better time on the app.

    Alex Circei

    Waydev

  • 5.0

    It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.

    Henry Popiolek

    Staze

  • 5.0

    Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.

    Kees van den Bos

    Consent Stack

  • 5.0

    The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.

    Jes Kirkwood

    Citeworthy

expertise

driven by

,proven

by numbers

Results

5.0

Rating on Clutch

21

Years in the industry

350+

mln raised funds

  • 5.0

    They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.

    Julie Lee

    Injective

  • 5.0

    The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.

    Janina Vinklere

    Ficas

  • 5.0

    Visux provided quick iterations based on users' feedback and communicated very well.
    They understood the project's needs and were able to translate them into deliverables that exceeded expectations.

    Maxim Shen

    Mosaic Markets / AntiCapital

  • 5.0

    Their responsiveness, world-class design skills, and ease 

of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.

    Michał Sadowski

    Brand24

  • 5.0

    Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.

    Ethan Siegel

    GenHealth.ai

  • 5.0

    The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.

    Anjany Sekuboyina

    Bonescreen

  • 5.0

    Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.

    Damien Pucheu

    Exorde Labs

  • 5.0

    The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.

    Tiffany Brown

    Reali Supply

  • 5.0

    The agency worked perfectly

with our team in order to execute the new design.

Outcome was 50% better time on the app.

    Alex Circei

    Waydev

  • 5.0

    It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.

    Henry Popiolek

    Staze

  • 5.0

    Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.

    Kees van den Bos

    Consent Stack

  • 5.0

    The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.

    Jes Kirkwood

    Citeworthy