OEX: transforming a
OEX: transforming a corporate website
corporate website
corporate website
A well-known capital group focusing on IT products and services
Business
Business
VC
VC
Capital group
Capital group
850M+
850M+
PLN yearly evenue
40+
40+
Designed screens
3
3
Months of cooperation
850M+
PLN yearly
evenue
40+
Designed
screens
3
Months
of cooperation
Overview
OEX is a prominent
capital group, with a portfolio that spans multiple industries, OEX specializes in advanced services and technology solutions for sales and operations.
OEX is a prominent
capital group, with a portfolio that spans multiple industries, OEX specializes in advanced services and technology solutions for sales and operations.
OEX is a prominent
capital group, with a portfolio that spans multiple industries, OEX specializes in advanced services and technology solutions for sales and operations.
Industry
Industry
Finance / Corporate / Capital group
Finance / Corporate / Capital group
Market
Market
Global
Global
Deliverables
Deliverables
Website / Ongoing Support
Website / Ongoing Support
Problem
Following successful collaboration on Loyalty Point (group member), OEX came to Visux with positive feedback and a new challenge. With a fresh, complex branding in place, OEX sought a website redesign to support its expansion goals.
Following successful collaboration on Loyalty Point (group member), OEX came to Visux with positive feedback and a new challenge. With a fresh, complex branding in place, OEX sought a website redesign to support its expansion goals.
They wanted to showcase their expertise and position themselves as a powerful growth partner for companies entering the capital group. The new site needed to highlight their Growth System, a comprehensive solution for business expansion, and incorporate an updated communication strategy that aligned with their new brand identity.
They wanted to showcase their expertise and position themselves as a powerful growth partner for companies entering the capital group. The new site needed to highlight their Growth System, a comprehensive solution for business expansion, and incorporate an updated communication strategy that aligned with their new brand identity.
Outdated design that didn’t support growth
Outdated design that didn’t support growth
Unclear message and difficulty to communicate what OEX does
Unclear message and difficulty to communicate what OEX does
Need to showcase Growth System as a unique complex for business
Need to showcase Growth System as a unique complex for business
Need for design cohesion within the group
Need for design cohesion within the group
Solution
We began with an in-depth workshop at OEX’s headquarters, collaborating with their leadership to understand their goals and review materials for the redesign.
We began with an in-depth workshop at OEX’s headquarters, collaborating with their leadership to understand their goals and review materials for the redesign.
After analyzing their new branding and broad target audience, we developed a strategy to create a corporate “facade” that balances professionalism with subtle sales messaging, effectively showcasing their Growth System. Using this foundation, we created wireframes, which were approved and set the stage for final layouts. Throughout the process, we navigated differing visions within the company, holding meetings to ensure alignment and cohesion. The website was implemented in Webflow, providing a polished, flexible platform that strengthens OEX’s brand and supports their expansion goals.
We began with workshops to define user personas, understand the project, and set clear objectives. From there, we developed a sitemap and mapped out user journeys to ensure a smooth experience. Wireframes were created to structure the interface effectively. We crafted moodboards to establish the visual tone, then developed final layouts and a cohesive design system, ensuring consistency across the platform.
01
Workshop and brand analysys
Workshop and brand analysys
Workshop and brand analysys
02
Strategy development&target audience research
Strategy development&target audience research
Strategy development&target audience research
03
Wireframe creation & communication allignment
Wireframe creation & communication allignment
Wireframe creation & communication allignment
04
Final layouts design&implementation
Final layouts design&implementation
Final layouts design&implementation
Process
01
Discovery
Workshops
Customer Journey Mapping
UX Research
02
Wireframes
Wireframing
Prototyping
03
Design
Moodboards
UI Exploration
Final layouts
Design system
04
Development
Webflow implementation
QA
Integrations
Timeline
Project duration
Project duration
3
3
Months
Discovery
Wireframes
Design
Design System
Development
Result
A bold digital presence: Empowering OEX for growth and new opportunities
A bold digital presence: Empowering OEX for growth and new opportunities
The new OEX website is a clear, cohesive reflection of their brand and group identity, setting them up for growth and new business opportunities. With a polished design and focused messaging, the site gives OEX a professional edge and a strong online presence they can confidently use for sales. It’s a powerful business card and a practical tool to support their expansion plans.
The new OEX website is a clear, cohesive reflection of their brand and group identity, setting them up for growth and new business opportunities. With a polished design and focused messaging, the site gives OEX a professional edge and a strong online presence they can confidently use for sales. It’s a powerful business card and a practical tool to support their expansion plans.
Strategic Foundation: Through workshops and brand analysis, we created a website that’s fully aligned with OEX’s refreshed brand and vision.
Image and Influence: The new site strengthens OEX’s corporate image, reinforcing their role as a trusted leader in their industry.
Opportunities for Growth: Beyond a digital presence, the site serves as a hub for PR, corporate responsibility, and attracting top talent to support their expansion.
expertise
driven by
,proven
by numbers
Results
Rating on Clutch
Years in the industry
mln raised funds
5.0
They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.
Julie Lee
Injective
5.0
The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.
Janina Vinklere
Ficas
5.0
Visux provided quick iterations based on users' feedback and communicated very well.
They understood the project's needs and were able to translate them into deliverables that exceeded expectations.
Maxim Shen
Mosaic Markets / AntiCapital
5.0
Their responsiveness, world-class design skills, and ease of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.
Michał Sadowski
Brand24
5.0
Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.
Ethan Siegel
GenHealth.ai
5.0
The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.
Anjany Sekuboyina
Bonescreen
5.0
Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.
Damien Pucheu
Exorde Labs
5.0
The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.
Tiffany Brown
Reali Supply
5.0
The agency worked perfectly with our team in order to execute the new design. Outcome was 50% better time on the app.
Alex Circei
Waydev
5.0
It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.
Henry Popiolek
Staze
5.0
Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.
Kees van den Bos
Consent Stack
5.0
The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.
Jes Kirkwood
Citeworthy
Head office:
Sądowa 2/11
20-029 Lublin, Poland
Copyright © 2025. All rights reserved
expertise
driven by
,proven
by numbers
Results
Rating on Clutch
Years in the industry
mln raised funds
5.0
They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.
Julie Lee
Injective
5.0
The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.
Janina Vinklere
Ficas
5.0
Visux provided quick iterations based on users' feedback and communicated very well.
They understood the project's needs and were able to translate them into deliverables that exceeded expectations.Maxim Shen
Mosaic Markets / AntiCapital
5.0
Their responsiveness, world-class design skills, and ease of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.
Michał Sadowski
Brand24
5.0
Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.
Ethan Siegel
GenHealth.ai
5.0
The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.
Anjany Sekuboyina
Bonescreen
5.0
Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.
Damien Pucheu
Exorde Labs
5.0
The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.
Tiffany Brown
Reali Supply
5.0
The agency worked perfectly with our team in order to execute the new design. Outcome was 50% better time on the app.
Alex Circei
Waydev
5.0
It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.
Henry Popiolek
Staze
5.0
Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.
Kees van den Bos
Consent Stack
5.0
The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.
Jes Kirkwood
Citeworthy
Head office:
Sądowa 2/11
20-029 Lublin, Poland
Copyright © 2025. All rights reserved
expertise,
driven by
proven by numbers
Results
Rating on
Clutch
Years in the
industry
mln raised
funds
5.0
They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.
Julie Lee
Injective
5.0
The client was impressed with the modern and professional website built by visux.net. The team implemented the project with outstanding quality and created designs that aligned with the clients goals.
Janina Vinklere
Ficas
5.0
Visux provided quick iterations based on users' feedback and communicated very well.
They understood the project's needs and were able to translate them into deliverables that exceeded expectations.Maxim Shen
Mosaic Markets / AntiCapital
5.0
Their responsiveness, world-class design skills, and ease of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.
Michał Sadowski
Brand24
5.0
Their team was well-organized, timely, responsive, professional, and easy to work with. They also ensure accessible communication through email, messaging apps, and virtual meetings.
Ethan Siegel
GenHealth.ai
5.0
The service provider is highly proactive and ensures excellent project management and communication via Slack. Their prompt responsiveness, value for money, and goal-oriented approach are commendable.
Anjany Sekuboyina
Bonescreen
5.0
Visux efforts were met with positive acclaim, meeting the client's expectations. They communicated frequently and promptly via Slack, ensuring an effective workflow. Their clear processes and precision were hallmarks of their work.
Damien Pucheu
Exorde Labs
5.0
The team met the client’s expectations and delivered tasks on time. Moreover, their members were responsive and efficient. They also fully understood the client’s needs and offered creative solutions for issues they encountered.
Tiffany Brown
Reali Supply
5.0
The agency worked perfectly with our team in order to execute the new design. Outcome was 50% better time on the app.
Alex Circei
Waydev
5.0
It was smooth and easy. They streamlined seamless communication and management style. Overall, their customer service was the highlight of the engagement.
Henry Popiolek
Staze
5.0
Well-organized project management approach and the ability to communicate proactively. Visux's deliverables were a great fit for the client's brand guides and were pixel perfect.
Kees van den Bos
Consent Stack
5.0
The client was highly satisfied with the results of the engagement; visux.net delivered on time and within budget. They also communicated effectively.
Jes Kirkwood
Citeworthy
Head office:
Sądowa 2/11
20-029 Lublin,
Poland
Copyright © 2025. All rights reserved