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Staze: design
for a sustainable future

Hotel booking for sustainable businesses

  • Travel
  • Booking
  • Sustainability
Laptop floating over a ledge showing the Staze dashboard with CO2 impact and travelers in total
Funding
$250M
Designed screens
90+
Carbon footprint reduction
-70%

Overview

Staze is a platform for booking eco-friendly hotels, offering sustainable travel options by offsetting the carbon footprint of every booking.

It targets both individuals and businesses, promoting greener travel choices with tools to track and minimize carbon emissions.

Industry
Sustainability / Travel / Booking
Market
Europe
Deliverables
Website & App Design

Problem

We were tasked with designing the Staze website & app, with the goal of creating
a clean, modern look that resonates with users in a similar way to Airbnb.

The challenge was to balance simplicity with functionality, ensuring the platform is easy to navigate while showcasing Staze’s mission of promoting sustainable travel. Additionally, the design needed to communicate trust and professionalism while highlighting Staze’s unique carbon-offsetting features for eco-conscious travelers.

  • Clean, modern design with an Airbnb-inspired vibe

  • Simple navigation to showcase sustainable travel options

  • Clear communication of Staze’s carbon-offsetting mission

  • Professional, trust-building interface for eco-conscious users

Staze hotel search screen with budget, rating and amenity filters, a price map and recommended hotels
Bright hotel lounge with armchairs, a large window and a potted palm
Staze budget filter card and Climate conscious travelers card on a yellow background
  1. Overview
  2. Problem
  3. Solution
  4. Process
  5. Timeline
  6. Result

Solution

Create a fresh and vibrant digital identity for Staze. The project unfolded in two key phases: Pre-design research and Design. We kicked off with workshops to define user personas, clarify Staze’s mission, and shape their goals.

From there, we crafted a sitemap and mapped user journeys, ensuring seamless navigation. In the design phase, we built moodboards to nail down a modern, eco-friendly aesthetic. We designed wireframes focused on simplicity and ease, followed by final layouts and a polished design system that reflects Staze’s clean, sustainable brand.

  1. Workshops to define user personas and project goals

  2. Crafting a minimalist, Airbnb-inspired user experience

  3. Developing an eco-conscious platform that
    is intuitive and functional

  4. Building a clean, trustworthy design that reflects Staze’s sustainability values

Process

  1. Discovery

    • Workshops
    • Customer Journey Mapping
    • Competitor Analysis

  2. Wireframes

    • Wireframing
    • Prototyping

  3. Design

    • Moodboards
    • UI Exploration
    • Final layouts
    • Design system
Staze user flow diagram linking landing pages to the logged-in app and checkout
Tablet showing the Staze hotel details page with amenities, photos and the add guests step

Timeline

Project duration

5

Months

  1. DiscoveryVisux team memberŁukasz Jackiewicz
  2. WireframesVisux team member
  3. DesignVisux team memberŁukasz Jackiewicz
  4. Design SystemVisux team member
Staze dashboard screen with total CO2 impact, users in total gauge and emissions stats
Grid of Staze app screens: dashboard, hotel search, bookings, landing page and hotel details
  1. Overview
  2. Problem
  3. Solution
  4. Process
  5. Timeline
  6. Result

Result

Establishing online presence, addressing the sustainability trend. The platform’s fresh, minimalist look now reflects their eco-friendly mission, helping them stand out in the travel industry.

With an improved user experience, they’ve seen a rise in user engagement and a growing community of eco-conscious travelers. The website’s professional design has also boosted their credibility and led to a surge in followers across social media platforms, positioning Staze as a leader in sustainable travel.

  • Successful debut on the market

  • Alignment with a growing trend

  • Foundation for the future growth

Staze design system pages for colors and typography
Staze hotel filter panel with spacing annotations next to dropdown states

Testimonial

“It was smooth and easy. They streamlined seamless communication and management style”

Henry PopiolekCEO, Staze
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