Staze: design
Staze: design for a sustainable future
sustainable
sustainable
for a future
Hotel booking for sustainable businesses
Travel
Travel
Booking
Booking
Sustainability
Sustainability
$250M
$250M
Funding
90+
90+
Designed screens
-70%
-70%
Carbon footprint reduction
$250M
Funding
90+
Designed
screens
-70%
Carbon
footprint reduction
Overview
Staze is a platform for booking eco-friendly hotels, offering sustainable travel options by offsetting the carbon footprint of every booking.
Staze is a platform for booking eco-friendly hotels, offering sustainable travel options by offsetting the carbon footprint of every booking.
Staze is a platform for booking eco-friendly hotels, offering sustainable travel options by offsetting the carbon footprint of every booking.
It targets both individuals and businesses, promoting greener travel choices with tools to track and minimize carbon emissions.
It targets both individuals and businesses, promoting greener travel choices with tools to track and minimize carbon emissions.
Industry
Industry
Sustainability / Travel / Booking
Sustainability / Travel / Booking
Market
Market
Europe
Europe
Deliverables
Deliverables
Website & App Design
Website & App Design
Problem
We were tasked with designing the Staze website & app, with the goal of creating a clean, modern look that resonates with users in a similar way to Airbnb.
We were tasked with designing the Staze website & app, with the goal of creating a clean, modern look that resonates with users in a similar way to Airbnb.
The challenge was to balance simplicity with functionality, ensuring the platform is easy to navigate while showcasing Staze’s mission of promoting sustainable travel. Additionally, the design needed to communicate trust and professionalism while highlighting Staze’s unique carbon-offsetting features for eco-conscious travelers.
The challenge was to balance simplicity with functionality, ensuring the platform is easy to navigate while showcasing Staze’s mission of promoting sustainable travel. Additionally, the design needed to communicate trust and professionalism while highlighting Staze’s unique carbon-offsetting features for eco-conscious travelers.
Clean, modern design with an Airbnb-inspired vibe
Clean, modern design with an Airbnb-inspired vibe
Simple navigation to showcase sustainable travel options
Simple navigation to showcase sustainable travel options
Clear communication of Staze's carbon-offsetting mission
Clear communication of Staze's carbon-offsetting mission
Professional, trust-building interface for eco-conscious users
Professional, trust-building interface for eco-conscious users
Solution
Create a fresh and vibrant digital identity for Staze. The project unfolded in two key phases: Pre-design research and Design. We kicked off with workshops to define user personas, clarify Staze's mission, and shape their goals.
Create a fresh and vibrant digital identity for Staze. The project unfolded in two key phases: Pre-design research and Design. We kicked off with workshops to define user personas, clarify Staze's mission, and shape their goals.
From there, we crafted a sitemap and mapped user journeys, ensuring seamless navigation. In the design phase, we built moodboards to nail down a modern, eco-friendly aesthetic. We designed wireframes focused on simplicity and ease, followed by final layouts and a polished design system that reflects Staze's clean, sustainable brand.
We began with workshops to define user personas, understand the project, and set clear objectives. From there, we developed a sitemap and mapped out user journeys to ensure a smooth experience. Wireframes were created to structure the interface effectively. We crafted moodboards to establish the visual tone, then developed final layouts and a cohesive design system, ensuring consistency across the platform.
01
Workshops to define user personas and project goals
Workshops to define user personas and project goals
Workshops to define user personas and project goals
02
Crafting a minimalist, Airbnb-inspired user experience
Crafting a minimalist, Airbnb-inspired user experience
Crafting a minimalist, Airbnb-inspired user experience
03
Developing an eco-conscious platform that is intuitive and functional
Developing an eco-conscious platform that is intuitive and functional
Developing an eco-conscious platform that is intuitive and functional
04
Building a clean, trustworthy design that reflects Staze’s sustainability values
Building a clean, trustworthy design that reflects Staze’s sustainability values
Building a clean, trustworthy design that reflects Staze’s sustainability values
Process
01
Discovery
Workshops
Customer Journey Mapping
Competitor Analysis
02
Wireframes
Wireframing
Prototyping
03
Design
Moodboards
UI Exploration
Final layouts
Design system
Timeline
Project duration
Project duration
5
5
Months
Discovery
Wireframes
Design
Design System
Result
Estabilishing online presence, addressing the sustainability trend. The platform’s fresh, minimalist look now reflects their eco-friendly mission, helping them stand out in the travel industry.
Estabilishing online presence, addressing the sustainability trend. The platform’s fresh, minimalist look now reflects their eco-friendly mission, helping them stand out in the travel industry.
With an improved user experience, they’ve seen a rise in user engagement and a growing community of eco-conscious travelers. The website’s professional design has also boosted their credibility and led to a surge in followers across social media platforms, positioning Staze as a leader in sustainable travel.
With an improved user experience, they’ve seen a rise in user engagement and a growing community of eco-conscious travelers. The website’s professional design has also boosted their credibility and led to a surge in followers across social media platforms, positioning Staze as a leader in sustainable travel.
Successful debut on the market
Successful debut on the market
Allignment with a growing trend
Allignment with a growing trend
Foundation for the future growth
Foundation for the future growth
Testimonial
“It was smooth and easy. They streamlined seamless communication and management style”
“It was smooth and easy. They streamlined seamless communication and management style”
Henry Popiolek
CEO, Staze
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Head office:
Sądowa 2/11
20-029 Lublin, Poland
Copyright © 2025. All rights reserved
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Jes Kirkwood
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Head office:
Sądowa 2/11
20-029 Lublin, Poland
Copyright © 2025. All rights reserved
5.0
They had the right design skills but also allowed for our team to play a large role in the process of ideation. They were willing to really understand the needs of the client.
Julie Lee
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Janina Vinklere
Ficas
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Maxim Shen
Mosaic Markets / AntiCapital
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Their responsiveness, world-class design skills, and ease of communication were impressive. Overall, their responsiveness, design prowess, and customer service were top-notch.
Michał Sadowski
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Ethan Siegel
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Anjany Sekuboyina
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Head office:
Sądowa 2/11
20-029 Lublin,
Poland
Copyright © 2025. All rights reserved