Chatbeat: visibility and credibility for
brands in the age of LLM search
The world’s first platform to track how your brand appears in ChatGPT and other AI models.
- Conversion rate (as of 09/25)
- 30.9%
- of ongoing cooperation
- 9+ month
Overview
Until now, brands had no idea how AI tools described them. Chatbeat changes that. Chatbeat’s mission is to give brands full control over their presence in AI-powered search and chatbots.
- Industry
- AI / Analytics / Marketing Technology
- Market
- Global
- Deliverables
- Website Design & Development / Platform UX/UI
Problem
After years of successful collaboration on multiple Brand24 projects, their team approached Visux with a new challenge - to help shape and launch Chatbeat, a completely new product born inside Brand24, a Polish marketing-tech powerhouse.
Chatbeat would give brands control over how they appear in AI-powered search and chatbots, a field so new that even defining what success looks like was a challenge. There were no benchmarks, no competitors, and no existing UX patterns to follow.
Create a strong, modern visual identity for Chatbeat
Ensure full consistency between the website and the product interface
Need to build trust in a market that’s still emerging
Present data-driven capabilities in a clean, approachable way
Solution
We started with strategic workshops to help the Brand24 team shape Chatbeat’s story and value proposition. Then, we created a complete design system, a conversion-driven website, and an intuitive app interface - turning complex AI analytics into clear, actionable insights.
Our approach focused on simplicity and clarity.
We stripped away unnecessary complexity to make the app instantly understandable for marketers encountering Generative Engine Optimization (GEO) for the first time.
During beta testing and early rollout, our design team worked in close sync with Chatbeat’s product leads, reacting in real time to user feedback and new requirements. The collaboration was fast, flexible, and iterative - proving that strong partnership and shared goals can move even experimental products to market quickly and confidently.
UX & UI design focused on building interest in a completely new tool
Website design, oriented on converting visitors into clients
App design & design system in a simplistic way
Sleek and high-performance website implementation
Process
Discovery
- Workshops
Wireframes
- Wireframing
Design
- Moodboards
- UI Exploration
- Final layouts
- Prototypes
- Design system
No-Code Development
- Webflow implementation
- QA
- Integrations
Ongoing Improvements
- Feature updates
- Performance optimization
Timeline
Project duration
Ongoing cooperation
Result
The result was a complete product and brand launch that positioned Chatbeat as a pioneer in AI visibility analytics.
The website and platform now form a seamless experience that educates users about Generative Engine Optimization while guiding them toward action.
Thanks to the intuitive UX and clear messaging, Chatbeat achieved a 30.9% conversion rate in September 2025 alone, generating 274 new sign-ups from just 886 visits.
User feedback has been exceptionally positive, especially from marketers who appreciate the app’s clarity, simplicity, and fast onboarding experience.
For Visux, the project stands as proof of how trusted partnerships and focused design can deliver tangible business results, even in a completely new market.
Unified visual identity linking the website, platform, and all brand touchpoints
Modern, professional aesthetic that communicates innovation and reliability
Clear storytelling that explains Chatbeat’s value and guides users toward action
Strong design foundation enabling future product features and marketing campaigns
Testimonial
“The team delivered quality results, was highly responsive to feedback, and communicated proactively.”
Marcin MadejskiBrand24/Chatbeat
