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WiseRabbit:
2.0 website
for marketing experts

Data-driven market research experts

  • Research & Insights
  • Strategic Advisory
  • Data Expertise
Laptop on a wooden chair showing the WiseRabbit homepage: WiseRabbit isn't just a market research company
Interviewed respondents
300k
Completed projects
250
Markets served
50+

Overview

WiseRabbit is a boutique market research agency combining deep data expertise with strategic insight. They support global brands through advanced qualitative and quantitative research tools.

Industry
Marketing / Research / Consulting
Market
Global
Deliverables
Website / Webflow development

Problem

WiseRabbit, a market research boutique with global reach, returned to us after our initial collaboration to support their next stage of growth.

They needed a dedicated landing page for their new product, OmniRabbit27, as well as a website update that reflected a more direct, product-led messaging strategy. The refreshed site balances credibility and clarity, replacing abstract storytelling with strong positioning, structured content, and improved UX.

Our work focused on both strategic repositioning and user experience improvements-bringing their global expertise and tools into the spotlight. The result is a cleaner, modern, and conversion-ready platform built to grow alongside their business.

  • Launching a dedicated landing page for new products

  • Clarifying core messaging and eliminating vague, abstract copy

  • Restructuring the website to improve readability
    and access to key information

  • Visually upgrading the brand to reflect its international
    credibility and professionalism

Overlapping WiseRabbit website pages for partnerships, the homepage and consumer insights
Woman with a shopping basket checking her phone in a supermarket aisle
Product feedback and service quality survey cards over a photo of hands holding a phone
  1. Overview
  2. Problem
  3. Solution
  4. Process
  5. Timeline
  6. Result

Solution

Our approach focused on evolving the existing site rather than starting from scratch - preserving what worked, while aligning the platform with WiseRabbit’s new strategic direction.

We addressed both the need for a dedicated product landing page and a global brand repositioning through a user-centered, modular design system built in Webflow.

  1. Design of the landing pages for new products

  2. Shift from abstract, metaphorical storytelling to strategic use of language

  3. Simplification of the navigation

  4. CMS for easy addition of new products and insights

Process

  1. Discovery

    • Workshops
    • UX Audit
    • Performance Audit

  2. Wireframes

    • Wireframing

  3. Design

    • Moodboards
    • UI Exploration
    • Final layouts
    • Design system
    • Marketing assets

  4. No-Code Development

    • Webflow implementation
    • QA
    • Integrations
Grid of WiseRabbit website pages for analytics, research, data collection and partnerships

Timeline

Project duration

3

Months

  1. DiscoveryVisux team memberVisux team member
  2. WireframesVisux team memberVisux team member
  3. DesignVisux team member
  4. Design SystemVisux team member
Map of Europe with portraits of WiseRabbit research participants across countries
  1. Overview
  2. Problem
  3. Solution
  4. Process
  5. Timeline
  6. Result

Result

The updated WiseRabbit website is more than a visual refresh - it’s a strategic upgrade that supports their evolving business model, product offering, and brand voice.

Built to communicate clearly, perform efficiently, and scale easily, the new site reflects where WiseRabbit is today - and where they’re going.

  • Clear messaging and structure now reflect
    WiseRabbit’s expertise and B2B focus

  • Visitors immediately understand what they do
    and what sets them apart

  • The site now matches the scale and professionalism of their global research capabilities

Phone showing the WiseRabbit mobile page: Partnerships built for success
Contact Us

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From idea to launch
without stress

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